Snow Business, May 1, 2008 - Snow Business Magazine
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Friday, 9/5/08

Snow Business, May 1, 2008
Pick a different issue
Technology
A season of extremes
By Frank Lombardo
Last winter wouldn't quit for some and never quite got started for others
Did the Salt shortage dash your season?
By Dale Keep
Consider these techniques so you don't get burned again
Business
You've got mail!
By Deborah Babin Katz
How to make the most of an e-campaign
Does Adding on Add up?
By Doug Freer
Deciding to add services requires careful thought and business analysis
One Tough Customer
By Christine Corelli
Learning to assuage clients who are more demanding, more educated and in search of perfection can set you apart
Stay Connected. Engage Customers with off-season site management plan.
By Phil Harwood
We all know that increased customer satisfaction leads to higher retention rates, which leads to higher profits. So, what can we do in the off-season to improve customer satisfaction?
To-do list
By Christine Corelli
The Snow Business Editorial Advisory Board tackles the tasks snow ice pros should be working on in the coming months
A Fresh Start
By Cheryl Higley
Bob Smart, CSP, rises from the ashes of a failed business relationship to begin again
State of the Industry 2008
By Snow Business staff report
Snow and sales pile up, salt supplies decimated thanks to a wicked winter
Detailed sub management protects your business
By Darryl Beckman
10 rules for managing subcontractors
SIMA News
SIMA Update
The latest news from the Snow & Ice Management Association
Best Show in Snow returns to Buffalo
Preview of the Snow & Ice Symposium
Columnist
Add-ons: Weigh the risks vs. the rewards
By Doug Freer
Doug Freer lists the questions you need to ask when weighing whether to add services to your snow & ice management operation.
features
2008 winter highlights
By Frank Lombardo
Frank Lombard recaps the highlights of the 2007-08 winter
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